The TikTok LIVE Playbook
Selling is serving.
How to hook her, connect, and actually sell on TikTok LIVE, without turning your whole LIVE into one giant sales pitch.

Show it → Teach it → Connect it → Sell it
What's stopping you?
Be honest. Tap one.
Sound familiar?
- You're posting and posting, and nobody's buying.
- “Hey guys, just waiting for people to get on…”
- You served for a whole freaking hour and forgot to sell.
- “Link in bio if you're interested.” Crickets.
Girl, it's not you. It's the flow.
The LIVE flow
11 steps. Tap each one.
Pick three things, not thirty.

Hey, I'm Madison
I went LIVE instead.
I owned a boutique and hadn't paid myself in 18 months. My husband is blue collar and had to go on the road for work, and we still weren't making it. I could've gone back to being an x-ray tech for $3K a month. Instead, I went LIVE. For 18 months, LIVE was the only place I sold. Now my husband came off the road and opened his own business, I retired my mom, and I homeschool my kids.
$11K
in my first 30 days
18 months
selling only on LIVE
$1M
my first, made from LIVEs
These are my personal results. They're not typical and not a promise of what you'll make.
What women say about learning LIVE from me.
I could CRYYYYYY this is SO GOOD, Madison!! WHO ARE YOU?!?! 😱😤
Oh my GOD IM SCREAMING!! 🔥 this LIVE strategy is literally 1000/10, the way you break it down makes me feel like I could actually do this and I've been so intimidated by going LIVE f*cking forever so thank you for making it feel so easy and achievable!!!
What's inside
20 pages. Zero fluff.
- 01The full LIVE flow, start to finish
- 02Hook formulas
- 03Connect questions
- 04Story builder
- 05CTA scripts
- 06Reset lines for new viewers
- 07Follow-up plan
- 08One-page cheat sheet
- 09Copy-and-paste AI prompt that builds your LIVE for you
Before vs after
Before
“Hey guys, just waiting for people to get on…”
Questions
